Alex Woo
Born and raised in New York City, Alex Woo embodies the spirit and passion of a true New Yorker. With a workshop located in the heart of Rockefeller Center and an eponymous collection of jewelry, Alex has since become one of the most recognized jewelers among a new generation of designers.
From winning the grand prize at the Women’s Jewelry Association’s national design competition, to being awarded one of the most prestigious accolades in the industry by experts from the JCK Design Center, her distinctive design sensibilities began at an early age. Starting at the innovative Little Red School House and LaGuardia High School of Music and Art to refining her artistic vision at Cornell University, the American University of Paris, and Parsons School of Design, Alex Woo creates jewelry that reflects life through design and imagines fashion that is both personal and timeless.
Alex Woo delicately balances the trendy “must have” and the classic into sleek and stylish designs that evoke the bold strength of today’s women, while keeping intact their natural femininity. She draws inspiration from her travels around the world and admits her most creative moments are found in new locations that she visits. As a direct result, Alex Woo has attracted an established client list of fashion editors, stylists, trendsetters and celebrities, and was selected as one of Crain’s Business’s “40 Under 40” rising stars and successful people in New York.
